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Bio

Bio - Sheryl Roehl Sheryl Roehl has a passion for helping clients — many of them in technology and other B2B industries — accelerate their growth by uncovering buyer insights, telling compelling brand stories and helping them drive new business.

For as long as she can remember, Sheryl has always loved stories – hearing, telling, reporting, writing (and later pitching) them. So it wasn’t surprising that Sheryl initially pursued a career in journalism, covering everything from county commissions and local hospital authorities to the U.S. Congress for media outlets in Atlanta, Los Angeles and Washington, D.C.

Now as an experienced B2B and technology marketing professional, certified content marketer and PR professional, Sheryl still believes storytelling is one of the most important jobs of a marketer. Without good brand and solution stories, it’s next to impossible to generate quality leads, build thought leadership or drive new business.

She had the privilege of working with some of the top technology and B2B companies in the world, including Fiserv, McKesson, Dun & Bradstreet Software and others. Her integrated marketing campaigns have achieved some phenomenal results, PR coverage in top-tier and trade media, and won accolades such as the PRSA Silver Anvil Award of Excellence.

Sheryl attended California State University, Fullerton before transferring to the University of Georgia, where she earned a bachelor’s degree from the Henry W. Grady College of Journalism and Mass Communications.

If you’d like to find out more about our Marketing Services, drop us a line or feel free to call us at 404.434.5330. We look forward to hearing from you soon. Connect with her on LinkedIn and Twitter.

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Recent Blog Posts

  • Thought Leadership is NOT Content Marketing
  • How to Avoid the 9 Pitfalls of Thought Leadership Marketing
  • 3 Ways to Build Marketing Momentum in 2013
  • 7 Reasons Why Your Social Marketing Doesn’t Deliver ROI
  • 6 Reasons Why Your Organization Must Embrace Social Media

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About

Sheryl Roehl specializes in helping technology and B2B companies accelerate their growth by uncovering buyer insights, taking their brand stories in new directions and generating quality leads that result in new business.

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Sheryl Roehl
404.434.5330
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